Trusted by leaders in the channel

Trusted by leaders in the channel

The Sales Enablement Platform for MSPs.

We help MSPs sell more cybersecurity by overcoming their customers' financial objections.

Try Free for 14 Days

Schedule a Demo

Win More Budget

Deals stall because the business risk gets lost in translation. The CIO understands it, but the CFO is confused.

Unpatched Endpoint

RCE Vulnerability

"Let me try to get budget…"

Unpatched Endpoint

RCE Vulnerability

"Let me try to get budget…"

Unpatched Endpoint

RCE Vulnerability

"Let me try to get budget…"

Close More Deals without Tech Jargon

Your clients don't think in terms of CVE scores. They think in terms of financial loss, operational downtime, and insurance eligibility.

Security Audit

Unsecured API

Unpatched Endpoint

RCE Vulnerability

Your Client's Response

"How bad could this actually be?"

"We don't have the budget for this right now."

"Let's revisit this next quarter."

Security Audit

RCE Vulnerability

Unsecured API

Unpatched Endpoint

Your Client's Response

"How bad could this actually be?"

"We don't have the budget for this right now."

"Let's revisit this next quarter."

Security Audit

RCE Vulnerability

Unsecured API

Unpatched Endpoint

Your Client's Response

"How bad could this actually be?"

"We don't have the budget for this right now."

"Let's revisit this next quarter."

Overcome Objectives with Financial Data

Our platform ingests your technical findings and instantly translates them into a single, powerful business report focused on financial impact.

Business Risk Assessment

Ransomware

24hrs Downtime

Mid-Sized Attack

Small Business

Healthcare Client

$1,591,332

Estimated Impact Cost

Cost Breakdown

Business Downtime

$604,254

Ex-Post Response

$445,633

Investigations

$398,401

Notification

$143,044

Cost per Device

$5,000

Business Risk Assessment

Ransomware

24hrs Downtime

Mid-Sized Attack

Small Business

Healthcare Client

Cost Breakdown

Business Downtime

$604,254

Ex-Post Response

$445,633

Investigations

$398,401

Notification

$143,044

Cost per Device

$5,000

$1,591,332

Estimated Impact Cost

Drive Action, Close Deals

When clients see the bottom-line impact, conversations shift from "if" to "when." Close deals faster and become the strategic partner they can't afford to lose.

Project: Security Stack Upgrade

Pending Approval

Crystal

Project: Security Stack Upgrade

Approved

Crystal

Project: Security Upgrade

Approved

FEATURES

Your Complete Sales Enablement Toolkit

Everything you need to translate technical risk into business revenue and become a trusted security partner.

Financial Impact Simulation

Put clients in a realistic breach simulation with adjustable settings. This translates abstract threats into a tangible financial figure that executives are compelled to address.

Financial Impact Simulation

Put clients in a realistic breach simulation with adjustable settings. This translates abstract threats into a tangible financial figure that executives are compelled to address.

Insurance Health Score

Provide a "credit score" for cyber insurance based on real underwriter questions. Frame your security services as a direct path to better insurability and lower premiums.

Insurance Health Score

Provide a "credit score" for cyber insurance based on real underwriter questions. Frame your security services as a direct path to better insurability and lower premiums.

Risk Likelihood

Justify every dollar of your proposal and overcome budget objections before they even start. This analysis demonstrates the tangible ROI of their existing controls and pinpoints the exact gaps that remain.

Risk Likelihood

Client-Ready Reports

Leave a silent salesperson behind after every meeting. Our client-ready reports are professionally designed to tell a compelling story, reinforcing your value to the entire executive team.

Client-Ready Reports

Leave a silent salesperson behind after every meeting. Our client-ready reports are professionally designed to tell a compelling story, reinforcing your value to the entire executive team.

Powered by Trusted Data

Overcome skepticism with data, not guesswork. Our simulations are backed by trusted industry sources like IBM and Verizon, giving you the authoritative validation to build trust.

Powered by Trusted Data

Overcome skepticism with data, not guesswork. Our simulations are backed by trusted industry sources like IBM and Verizon, giving you the authoritative validation to build trust.

Resource Library

Access a library of sales and marketing resources. Use our proven email templates, communication guides, and timely threat intel to engage clients and close deals faster.

Resource Library

Access a library of sales and marketing resources. Use our proven email templates, communication guides, and timely threat intel to engage clients and close deals faster.

FROM THE CHANNEL

Built for MSPs. Validated by Leaders.

Here's what leading MSPs and security professionals are saying about how ThreatCaptain is changing their client conversations.

"This is the only tool I’ve used that actually makes sense to show to a CFO. There’s nothing else out there that ties insurance and financial impact together this well."

Steve Brickner, CEO/Founder

Kraken

"This is the only tool I’ve used that actually makes sense to show to a CFO. There’s nothing else out there that ties insurance and financial impact together this well."

Steve Brickner, CEO/Founder

Kraken

"That last piece—the financial risk assessment—is how you get funding for what you want to do. The data isn’t just pulled from thin air. It’s real and backed up by industry benchmarks."

Kylan Cleveland, Business Dev. Manager

Cyber Solutions

"That last piece—the financial risk assessment—is how you get funding for what you want to do. The data isn’t just pulled from thin air. It’s real and backed up by industry benchmarks."

Kylan Cleveland, Business Dev. Manager

Cyber Solutions

"ThreatCaptain elevates the discussion from talking about tools to the benefits that can be received by a customer. There are lots of tools in the MSP space; ThreatCaptain elicits the risks and the biggest challenges."

Greg Bugbee, Chief Information Security Officer

Novus Insight

"ThreatCaptain built this from a sales-first perspective, and it shows. They’ve struck a great balance between usability and detailed insight."

Steven Piteo, Account Executive

Performive

"The best thing about ThreatCaptain is that it is financial. This hasn’t existed in the MSP space. Numbers evaluating risk haven’t had not been sourced and validated before."

Jason Rorie, Founder

Triad InfoSec

"The financial risk data from the platform was super useful. We’re thinking of turning it into a case study we can leverage with our marketing."

Raffi Jamgotchian, CEO

Triada Networks

"The financial risk data from the platform was super useful. We’re thinking of turning it into a case study we can leverage with our marketing."

Raffi Jamgotchian, CEO

Triada Networks

"ThreatCaptain helps us clearly communicate the financial risks of a breach, prioritize security investments, and align IT teams with leadership by focusing on business outcomes. It strengthens our value proposition and positions us as trusted advisors in a world where cyber threats are constantly evolving."

George Adams, CEO

Captivate Technologies Solution

George Adams, CEO

Captivate Technologies Solution

"I’m just blown away at how much detail has gone into the risk assessments. They've automated it so it’s not a burden—this is amazing."

Matt Dryfhout, CEO/Founder

Scout Technology Guides

"I’m just blown away at how much detail has gone into the risk assessments. They've automated it so it’s not a burden—this is amazing."

Matt Dryfhout, CEO/Founder

Scout Technology Guides

"This is by far the most support I’ve ever gotten from a vendor. They are constantly asking for feedback—and actually doing something with it."

Michelle Heryford, Director Of Channel-West

Performive

PRICING & PLANS

Plans that Grow With Your Security Practice

All plans include our 3-part Business Risk Assessment. Choose a plan that fits your team's size and sales goals.

Monthly

Yearly

20% off

Starter

$499

/ month

Get Started Now

Includes:

Base includes up to 10 clients

Overage Client Fee: $50/client

Full Business Risk Assessment Suite: (Financial Impact, Insurance Score, Risk Likelihood)

Client-Ready Reports (with ThreatCaptain branding)

Up to 3 Users

Standard Email & Chat Support

Pro

Popular

$1,499

/ month

Get Started Now

Includes:

Base includes up to 75 clients

Overage Fee: $30/client

Everything in Starter, plus:

Enablement Resources Library (Templates, Guides, Threat Intel)

Up to 10 Users

Priority Support

Basic Report Branding (Add your logo)

Enterprise

Custom

/ month

Book a Demo

Includes:

Everything in Pro, plus:

Unlimited Users

Custom Endpoint Pricing

Full White-Label Reporting

API Access for integrations

Dedicated Account & Success Manager

Tailored Team Onboarding & Training

Monthly

Yearly

20% off

Starter

$499

/ month

Get Started Now

Includes:

Base includes up to 10 clients

Overage Client Fee: $50/client

Full Business Risk Assessment Suite: (Financial Impact, Insurance Score, Risk Likelihood)

Client-Ready Reports (with ThreatCaptain branding)

Up to 3 Users

Standard Email & Chat Support

Pro

Popular

$1,499

/ month

Get Started Now

Includes:

Base includes up to 75 clients

Overage Fee: $30/client

Everything in Starter, plus:

Enablement Resources Library (Templates, Guides, Threat Intel)

Up to 10 Users

Priority Support

Basic Report Branding (Add your logo)

Enterprise

Custom

/ month

Book a Demo

Includes:

Everything in Pro, plus:

Unlimited Users

Custom Endpoint Pricing

Full White-Label Reporting

API Access for integrations

Dedicated Account & Success Manager

Tailored Team Onboarding & Training

Proudly supporting community partners like Cyber Rise, Inc. to help protect every small business.

FOUNDERS NOTE

“ We spent years in the MSP trenches, frustrated by tools that talked tech instead of business. So we built the one we always wished we had—a platform that turns security conversations into your biggest revenue opportunities. “

Adam & Brad, Co-founders

Philosophy

More Than a Platform. We're Your Partner.

Our philosophy is simple: build a platform for the community, back it with real data, and focus entirely on helping you grow.

Built by the Community

We're not just backed by VCs; we're backed by MSPs. Our platform is built on real-world experience and funded by people who use it.

Powered by Trusted Data

Our reports and simulations are built on credible industry sources like IBM and Verizon, giving you the authority to build trust.

Focused on Sales Enablement

We're singularly focused on one thing: helping you sell cybersecurity more effectively. Every feature is designed to close deals.

Dedicated to Your Growth

Your success is our success. We provide the resources, support, and partnership you need to grow your security practice.

Built by the Community

We're not just backed by VCs; we're backed by MSPs. Our platform is built on real-world experience and funded by people who use it.

Powered by Trusted Data

Our reports and simulations are built on credible industry sources like IBM and Verizon, giving you the authority to build trust.

Focused on Sales Enablement

We're singularly focused on one thing: helping you sell cybersecurity more effectively. Every feature is designed to close deals.

Dedicated to Your Growth

Your success is our success. We provide the resources, support, and partnership you need to grow your security practice.

Built by the Community

We're not just backed by VCs; we're backed by MSPs. Our platform is built on real-world experience and funded by people who use it.

Powered by Trusted Data

Our reports and simulations are built on credible industry sources like IBM and Verizon, giving you the authority to build trust.

Focused on Sales Enablement

We're singularly focused on one thing: helping you sell cybersecurity more effectively. Every feature is designed to close deals.

Dedicated to Your Growth

Your success is our success. We provide the resources, support, and partnership you need to grow your security practice.

YOUR NEXT STEP

Stop Explaining. Start Closing.

The conversations that used to stall are now your biggest opportunities. The platform that makes it happen is right here. Your NFR license is waiting.

Get Started Now

Book a Demo